Hello Happy Site Owners! Welcome to the BlogAid Tips Tuesday Podcast for May 19, 2015 and I’m your host MaAnna.
Tips this week include:
– a complete rewrite on a must-have, must-read book every site owner needs
– fun at WordCamp Nashville
– new plugin for events
– new contact form plugin
– new Webmaster Training videos
– why your outdated site is costing you
– Google Guideline Tester
– robots.txt causing a security issue
– roundup of creating great visual content
– sending summary with featured image via RSS to email
Listen to the podcast
I’ve completely rewritten the must-have, must-read ebook that comes with subscription to BlogAid News.
If you’re a subscriber, check your emails because you’ve gotten a new copy.
It’s been expanded from 16 to 43 pages too, and covers every topic that a website owner needs to know about to run a successful site.
Doesn’t matter how long you’ve had a site. You need to read through this book and ensure you’re up to speed with getting and keeping your site on a solid foundation.
This past weekend I volunteered at WordCamp Nashville and as always, met up with some really great folks including clients, colleagues, and vendors, and I’ll tell you about two new plugins from those vendors in a moment.
You can see a neat collage of pix from the day on my G+ profile.
Time for Revival
I’m in +Denise Wakeman’s current 30 day challenge and this month is all about getting more visibility via your email list. I was already rewriting the free ebook, and needed to simplify the opt-in. Both of those things have been sitting on me for the past six months.
This challenge is just what I needed, along with a little slowdown in client work, to help me just put butt in seat and work on it until it was done.
It’s been like going to revival and getting all revved up again to grow my business. And it’s so nice to do it with a group too.
The full challenge runs through August and each month has a different focus. So, I’m really looking forward to these challenges helping me get more visibility on all fronts.
And wouldn’t you know it. Just a few weeks ago I finished up the videos for connecting your site to CloudFlare and getting it all configured. And then they went and completely changed the user interface. I don’t mean a little. I mean entirely.
So, now I’m in the process of remaking those videos.
And, I’m still making the W3TC videos too, actually, I’m still writing the scripts. And as much as that changes too, I believe that I’m going to make a video overview of all the sections, and then make two docs to download. One will have full screenshots of all the settings, and then the other will be a cheat sheet that will help webmasters set this plugin up very quickly.
A video of every setting might just be too much, even if I break them up into several videos like I did for the WordPress SEO plugin. It has 7 videos on all of the settings, and that one needs it to help explain the options on some settings to maximize SEO on your unique site.
Those videos are also available in the WordPress | SEO | Genesis Library that includes the full SEO course. You can take it as a standalone course, or get it in the VIP level, which is all videos for life.
BlogAid Site Revamp
As y’all know, I’m also in the middle of a total revamp of the BlogAid site. I’m doing a deep site audit and revamp of core pages. They are looking really good on the new theme that +Cyndi Papia is designing.
Nothing stays the same for long in this industry. I invite you to take a good look at your site.
- Is the theme looking tired? Or maybe it’s not HTML5 compliant.
- Do you have outdated info on the site?
- Are your sidebar offers working for you?
- Have you updated your security lately?
- How does your site look on mobile?
No matter how busy you are, not taking the time to keep your site fresh is costing you money. So, the ROI is definitely there and it’s worth it to carve out the time and make it happen.
I’m here to help if you want a site audit or even just a live site review. Having someone with a qualified set of eyes in your corner really makes the whole thing go a lot easier.
That’s all the news from around here.
Let’s dive into this week’s tips.
At WordCamp Nashville, I had a great conversation with the nice ladies from EventAppi. They’ve come up with something that doesn’t take as much of a fee as many of the other event plugins/services. And, it’s not ugly like so many of the calendar/event plugins either.
And the best part is, it’s scalable. So, it can handle little events all the way up to mega events.
I’m going to have to put this one on my plugins to review list and will keep you updated on results.
At WordCamp Nashville, I also had a super conversation with the nice guys from Ninja Forms. I’ve been using and recommending Contact Form 7 for a lot of years now. And talking with these guys for a little while has certainly piqued my interest in giving Ninja Forms a good test.
Plus, I see a several folks in my developer and designer and WordPress groups recommend it often.
I hope you’ll leave a comment for us if you use Ninja Forms and let us know what you like about it too.
And I’ll keep you posted on how my tests of it turn out.
Does your site meet Google’s Guidelines? The Feed The Bot Site has a whole bunch of testers and info for you to run your site through. I ran a few pages on BlogAid through several of the tests and you have to take a few of the results with a grain of salt.
But, I found most of them accurate, and this will definitely be a big help to folks who have no idea how well or terrible their site is doing. But, like most testers, I’m betting end users won’t be able to figure out how to correct the problems found.
And that’s why I offer site audits with live chats so that you do fully understand what’s going on with your site and exactly what it’s going to take to fix it.
What’s in your robots.txt file? Did you know that even the comment lines could be telling hackers exactly where to look for your most precious content? I didn’t know that either.
+Joshua Berg snagged a sweet find of a post straight from Google’s own John Mueller with the skinny on how a hacker uses your robots.txt to break into your site. Well work a read.
+Ana Hoffman also snatched up an interesting piece of news about the increase in bot traffic this past year. And it covers the good, bad, and ugly bots too. As she says, we really do live in the Matrix and we’re outnumbered 2:1.
Content Marketing Tips
+Andrea Beltrami has a most excellent round up on G+ of several super posts on creating and using visuals in your content marketing and helping it get seen. I’m going to be watching for this roundup every weekend now because it’s just that good.
MailChimp summary with image plugin test
If you subscribe to my posts via email, I hope you’ve seen the effects of a new plugin I’m testing out. It’s to send an image with the content summary in the RSS feed.
I’d sure appreciate your feedback on the change, and how the image showed up, or not, for you, especially if you read your email on a phone. Of course, I won’t even know if it works properly until after this post gets delivered, so this may very well turn into performance art.
When I get everything working the way I want it, I’ll write up a blog post with all of the details so you can do it too.
That’s a wrap for this week’s Tips Tuesday.
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