How long has it been since you checked all of the important areas of your site to ensure they were up to snuff? Yeah, it’s been a while for me too! Many of us are coming into busy season and now is a great time to get your site ready in a fun and easy way.
Join me for the Spiffy Your Site Up mini challenge to ensure all is well with four important areas on your site, including:
- Sidebars
- Home page
- Conversion
- Wrap Up and Open Q&A
About the Challenge
Starting Wed, September 7, I’ll be doing short BlogAid Live shows every other day that focus on just one area.
You’ll get a list of specific things to check, plus tips to make them better.
This is a free, zero pitch, no hype, all help series.
You’ll find show dates and times below. Plus, check back here for the replays.
Bring a Friend
Invite your site owner friends to join in too!! The more the merrier and we can all keep each other accountable for getting it done.
And DONE is GOOD!!
Show Times and Dates
Day 1-3 shows will be on the BlogAid Facebook Page
Day 4 show on the BlogAid FireTalk Channel
Show time is 1pm ET / 10am PT
- Day 1 – Sidebars – Wed Sept 7
- Day 2 – Home Page – Fri Sept 9
- Day 3 – Conversion – Sun Sept 11
- Day 4 – Wrap Up and Open Q&A – Wed Sept 14 on FireTalk
Show time is 1pm ET / 10am PT
Replays
Day 1 – Sidebars
Day 1 Show Notes
00:39 What we’ll cover in this challenge
01:55 Ensure everything is up to date
03:52 BlogAid sidebar as example
04:19 Optin
05:23 Profile image and bio
06:54 Social follow
08:34 Popular Posts
09:53 Featured post/video/product/service
10:49 Subscribe incentive or other CTA
11:13 Order of widgets in mobile
12:52 Ads
14:43 CTAs (Calls to Action)
16:15 Dedicated optin page
18:41 Ads (in depth)
20:07 Pop Ups and new Google penalty
23:19 Custom Sidebars – Genesis Simple Sidebars, Widget Logic, Thrive Clever Widgets
25:30 No Sidebars
28:14 Wrap Up
Day 2 – Home Page
Day 2 Show Notes
00:17 Day 1 Sidebar challenge follow up
01:30 What we’ll cover in this show
03:00 Ensure everything is up to date
03:20 Your home page is not the first thing most viewers see
04:14 Why one structure will outperform another
04:24 Site title and tagline
05:30 Social follow links
06:00 Your picture and bio
07:00 All links
07:24 What you do and who for
08:00 Tour of the BlogAid home page including all conversion points
11:26 What do you want folks to do most on your site – main conversion?
12:39 Your offers
13:02 Allow viewers to self-select their interest
13:54 Conversion points – how often folks have to see something
16:30 Text links vs image links
19:45 Sliders and scrolling cost you 75% of your conversion and why too much mystery loses the click
23:50 Ads
25:02 Pop ups and the new Google penalty
28:46 A good pop up optin plugin to use
29:18 Extra credit homework
30:53 Tour of different theme structures on StudioPress
Day 3 – Conversion
Day 3 Show Notes
00:36 Review of Day 2 challenge – home page conversion
01:00 Why I didn’t change my 4pers – why they are working well
01:42 why I changed videos based on YouTube analytics
02:55 why I’ll be adding more videos for specific offers
03:29 why I updated just 2 of my back pages based on my analytics
05:37 why I added YouTube playlists, and why controlling that play order is important
07:23 how to reuse playlists as an autoresponder series
08:00 What we’re covering in the Conversion challenge
08:42 Types of conversion
11:16 the staggering number of conversion points you need on one page
12:00 how your own mindset about conversion is costing you big
13:23 what feels pushy to you really isn’t, and your viewers don’t mind
14:21 conversion losses and where you’re losing viewers
14:30 they never see it
16:17 they’re not interested
17:30 how to keep your top converters at the top
18:24 how much long load times are costing you
19:30 how your traffic analytics are lying to you
21:06 proof that faster load time equals more money
21:51 list of what long load times cost you
22:38 how to run your own mini audit http://blogaid.net/balive-ep2
23:21 wrap up of conversion
Day 4 – Wrap Up and Open Q&A
Join us live on Wednesday on FireTalk for the wrap up show!!
