When most folks think of RSS feeds, the image of a little orange square comes to mind. But, there’s much more to know about feeds, including how it can improve your SEO, increase your readership, and automate your promotion chores.
Most themes for Blogger and WordPress include an Atom or RSS feed for your blog posts. To make your feed available to subscribers, or to use a feed burning service such as FeedBurner or FeedBlitz, you will first need to find the URL for your theme’s inherent feed.
One of the most important reasons for having a blog is that it gets you noticed. Even if you have a Web site, you still need a blog because it provides your site with fresh content, which is something that both Google and your readers love. Blog posts get indexed quickly in the search engines and give your site a much bigger online footprint.