Helpful Posts Most popular how-to and site success tips
Helpful Posts
You can have a website in a day without knowing anything. That statement makes me want to laugh, then cry, then throw things. I know how silly it is. I know how sad it is that so many new site owners are easily lured by those who prey on the cheap-and-easy mentality. And, I know how much more it’s going to cost those site owners to improve their situation. Let me show you how to avoid getting ripped off in the first place as a new site owner.
Online marketing gurus tell you to make a special sales page for any product or service that you offer. But the truth is, every page on your site is a sales page and you need to format it as such. Here’s the how and why of it that will help turn your site into a better lead and conversion generator.
If you read enough blogs for online marketing, you’ll eventually get the idea that it’s best to create posts that can quickly be scanned, have short sentences, and only graze the surface of a topic. There’s a reason I don’t follow that advice to the letter. Let me show you how I get more clients by bucking the trend.
One of the most underused icons in the WordPress text editor is blockquote. And, it’s not just for citing another’s quotation. You can use it to highlight a main take-away point for your readers or bring attention to your most important point. Here’s how.
The tide is turning again in online promotion. Several A-list bloggers and other influencers are advising that you should stop selling and focus your efforts on creating community. Chief among them is Michael Stelzner, author of Launch and founder of Social Media Examiner. His advice is to aim to own the space where folks come for help, not only from you, but from each other. He’s not alone in his call for community. But, it’s not a new concept.
I got this new book from Darren Rowse (aka ProBlogger) when it first debuted and have been eager to dig through it because I’m always on the hunt for outstanding resources for my WordPress training clients and new site owners. Here’s my honest review about what this book is and is not, and who will most benefit from it.
[html] If you post online, you’re bound to come across situations where knowing just a wee bit of HTML would help you get noticed. Or, sometimes your site’s text editor inputs goofy code that messes with your formatting, especially if you’ve made a lot of edits on a WordPress site. Following are some of the most common HTML elements you can easily use to jazz up your posts.
Today I’m delighted to feature one of my fave online marketing gurus, Dana Lynn Smith. I’ve known Dana for a few years and we met through social media. Ever since, she has been my go-to person for online marketing info, tips, tricks, and tools. One of the things I appreciate most about Dana is that she walks her talk and provides great advice that is truly effective. Enjoy!
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