Targeting your emails to different segments of your list is one of the most powerful features of MailChimp. It’s easy to create a Group for each target audience and display them as choices in your signup form. This allows your readers to self-select the type of information they want to receive from you. But, it’s not all about checkboxes. MailChimp offers several other options to fit your targeting needs. See all the options in this short video. And, I’ll give you examples of how each one can be used so that the each person on your list gets just what they want.
See more tutorials in the BlogAid Video Library, including a full MailChimp Course.