Online Marketing

Extend Your Content Life Cycle – 2 Blab Shows

November 15, 2015 by MaAnna Stephenson

These are two must-see shows for all content marketers!
You work hard on your content and you want to get the most eyeballs on it that you can. It’s not enough to just create stellar content and then share it on social media the day it publishes.
Content has a life cycle that you can dramatically extend by refreshing it constantly and promoting it on a schedule. Plus, watching your analytics can give you important feedback about what content to focus on most.
To help you extend your content’s life cycle, join me and special guests +David Kutcher and +Mike Allton for two important Blabs that you can’t afford to miss.

Take the Harry and David Approach to Your Business

December 22, 2014 by MaAnna Stephenson

This time of year, you’ve probably seen a Harry and David catalogue, or even been the lucky recipient of one of their wonderful baskets. Take a good look at that catalogue because it’s full of inspiration about how you can grow your business.

Rethink Your Site for Success in 2015

December 15, 2014 by MaAnna Stephenson

The online environment has changed dramatically in the last two years. But most sites haven’t. And most site owners are still following the conventional, rehashed wisdom of a gazillion shiny new and me too posts telling them what they need to have on their site to be successful. It’s time to rethink all that.

Why Free, Generic Advice is Worth What You Pay For It

June 1, 2014 by MaAnna Stephenson

Every day I pop into groups, communities, and forums to help answer questions. Most all come from site owners who want to pick an expert’s brain for free. And most of the advice given is at best, and necessarily, generic. And then the post fills up with so many opinions from both experts and novices […]

The Real Cost of Free

September 18, 2013 by MaAnna Stephenson

“I’m on a tight budget.” That’s what I hear from most new site owner wannabes. There is no other industry where you can open a legitimate business with no money and no education on how to run it. But too many site owners fall prey to buying into the hype of doing just that. They expect everything to be cheap or free and somehow be successful on sweat equity alone, while grabbing every shiny new thing some guru said works. Free is not free for long. You’ll pay for it dearly, to the tune of thousands of dollars. Let me show you exactly what I mean with real-world examples.

The Future of Successful Site Ownership

June 17, 2013 by MaAnna Stephenson

Owning a successful online business has gotten radically more complicated in the last five years. With the addition of blogging, social media, SEO, video, and the constant changing of all platforms, site owners can hardly keep up. And, there are a lot of entrepreneurs capitalizing on those pain points, including BlogAid. I’ve been in the business of websites nearly 15 years and I’ve been reading the tea leaves and here’s what I predict is coming down the pike for site owners. I’m aligning my business to be in accordance with what I see in my crystal ball and you’ll be ahead of the game and in-the-know if you take heed too.

Never Fear a Total Change for Your Site or Business

April 1, 2013 by MaAnna Stephenson

There comes a time in every site owner’s career where they have to make a tough decision to completely change their business. That may mean gradual changes to their existing site or completely shutting down and doing something else. I’ve done both. In fact, I’m doing one of them now. I’m making sweeping changes to BlogAid for the sixth time in four years. I’m still here. And business is great! I’ll tell you why I never fear drawing a line in the sand, why starting over is the best thing ever, and how you can free your mind, Neo, to the truth that things can be completely different and brilliantly better than ever. Listen to the podcast.