Google Analytics 4

In Universal Analytics, Sessions were the main way to see how many visitors you had to your site.
Let’s see where to find that info in GA4.

There’s one setting you need to check immediately on your new GA4 property.

Google wants you to connect your new GA4 property to your original Universal Analytics through the UA tags on your site.
Here’s why you don’t want to leave it that way.

Do you know if Google has already set up a new GA4 Property for you?
Here’s how you can check.

Are you seeing a countdown timer like this in your Google Analytics? See how to turn it off.

Discover why you don’t want Google to automatically switch you from the Universal Analytics you’re currently using to the new Google Analytics 4.

NOTE: You need to do this asap, as Google may start auto migrating properties in late March 2023.

Did you know that GA4 natively tracks outbound link clicks? Yep!!

And you can see which link was clicked on which page too, plus the journey visitors took to that page.

Let me show you how!

Bounce Rate in GA4 is NOTHING like it is in UA.

See what you need to know about it, and how to pair it with other important metrics to make sense of it.