Google Analytics 4

See how to check the status of your Internal Traffic Filter and update your IP in it to ensure your own visits to your site are not counted in your GA4 Sessions.

See the new split setting in GA4 for how long your data will be available.

Does GA4 have Bounce Rate?
Yes, but it doesn’t mean the same thing as it did in Universal Analytics.
Let’s see how they’re different.

Many of the Standard reports in GA4 show a total Event Count.
It’s a useless metric and to make it more meaningful, you need to divide by 3.
Let me show you why.

Did you know there are all kinds of GDPR settings in GA4?
Here’s how to see them.

It’s super easy to connect Google Search Console to your new GA4 Property.
Let me show you.

Have you checked to see if your GA4 account is fully set up?
Here’s how to do that.

Want to see which of your site pages is getting top views, or keep an eye on one that is going viral?
Here’s how to do that in GA4.